10 Jun Amarist x Volvo EX60
Amarist has collaborated with Volvo on the launch campaign for the new Volvo EX60, an initiative that reflects on self-expression and the role that design and creativity play in shaping our identity.
Through the participation of Aran Lozano, artist and founder of Amarist, the campaign incorporates the studio’s artistic perspective into a conversation that connects art, design and innovation.
Created using AI, the campaign draws inspiration from the image of Aran Lozano and the creative universe of Amarist. The digital artworks and visual narratives were developed by Be a Lion, the creative agency behind the project.
We are delighted to be part of this collaboration and to continue bringing our work to new international audiences.
Discover the full article at GQ magazine HERE
